What is value? And why is it “thing”? According to the dictionary it is: the regard that something is held to deserve; the importance, worth, or usefulness of something. OR a person’s principles or standards of behaviour; one’s judgment of what is important in life. OR estimate the monetary worth of (something). OR consider (someone […]


Marketing… A dreaded word

  Marketing… A dreaded word. Filled with many connotations and associations. On the top of my own head it is this paradoxical term. It has that left brain, business, numbers aspect in the more traditional sense. It also has that right brain, innovative, possible creative and visual aspect. I know many people who studied marketing […]

Brand/ Authenticity

This past week my mind has been slowly processing the joys of having a good sound brand. This comes after I stopped working for a traditional employer (where the brand was all over the place in my opinion), and rather partnered with a young tech youtube channel, TashTech, whilst focusing more of my energy on […]